Some useful tools for web design and analytics


Understand Google Adwords

How does Google AdWords work? Ad position

Google has published an excellent video explaining how Google AdWords works and gives insight on how... 

Your site’s bounce rate, why important?

Improving your site’s conversion rate largely starts at lowering your bounce... 

Screenshot of Google Analytics Benchmarking Service

Is your website competitive? Let’s Ask Google’s New Benchmarking Tool

Summary: Google has launched a new benchmarking service to enable business owners... 


Tips & tricks to increase traffic


Top 4 reasons why you shouldn’t forget about the Bing PPC campaign

Launched approximately one year ago, Bing’s paid search has received a lot of attention from the... 

Graph of press release readership over a 28 day period.

Well Written Press Releases Will Generate Traffic

Press releases are an excellent way to promote your company and website. My last... 

The website of mid-town lunch. This company is generating $1,000 per month as of December 26th, 2007.

Increase Site Traffic By Giving Customers a Reason to Visit Your Site Frequently

Summary: To increase site traffic, post entertaining or educational content (whichever... 


Sales strategies and your website


How to write a great landing page using the psychology of persuasion ?

With a great landing page, making money online can become nothing more than simple maths. A landing page... 

Alexa ranks Google as the number one website on the internet in the United States. This is because Google is one of the most useful websites on the internet.

Is your website useful?

A useful website generates sales because it convinces the customer that your product... 

Picture of an everyday low prices sign.

Internet Discounters: Do you really provide a discount?

Summary: If you are an online discounter, how can you convince customers that you... 


Some questions you may ask


Map of various advertising methods.

Readers ask: how do I advertise my website?

Here are 7 ideas that will show you how to advertise your website to get more traffic. Implement each... 

Click Bombing – What it is and How to Prevent It ?

It’s a dog-eat-dog world out there on the web and it seems that many webmasters... 

How to design the perfect article everyone will want to read in 5 simple steps

I’m guessing you know a lot about your niche which is why you built your website... 


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Ayo will be Teaching a Class at Bellevue Community College, January 9th, 2008

The class is called Psychology of an Internet Customer. It is a two hour $125.00 course. Successful website... 

Review: Conversion Rate Success for a Skating, Surfing, and Active Wear Website

Today I review a skating, surfing, and active wear website to look at what they do... 

A Quality Inventory Provides Greater Sales than Elegant Site Design

Summary: What can we learn from VacationRentals.com, the #2 vacation rental website... 

Using a grid for your web design

The use of grids is very common in the web designing industry. While grids were initially... 

Discouraged? A Successful Website Requires Realistic Goals

Summary: In this article we will discuss how to establish realistic goals for a website... 

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