Ayos Website Design

Company Overview

Many companies are frustrated with their websites. My company is dedicated to providing educational articles, classes, and site analysis to help frustrated companies learn how to improve website performance.

Personal Background

Prior to starting Ayos Website Design, I was a Program Manager at Microsoft Corporation in Redmond, Washington. Prior to Microsoft, I was CTO of Digital Self Corporation a technology startup in Cambridge, MA. My experience is primarily in technology strategy, business development, software design, and software development.

Some Personal Information

The origin of my name, Ayodele Ijidakinro, is probably the most common question I receive. If you're wondering where my name comes from, it is Nigerian. My father is from Idanre, Nigeria in Ondo State. My mother is from Phoenix, Arizona. I grew up in Phoenix, so you can probably guess which parent made the big move.

Being from the Arizona desert, I enjoy hot weather, sunshine, and Phoenix Suns basketball! Besides watching and playing basketball, I'm always reading or researching, and I like to spend time on projects that help others.

Contact Information

Address: P.O. Box 28, Zachary, LA 70791
Phone: 857.222.5582
Email: ayo at ayoswebdesign.com

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Why Use Ayos Website Design? - An Illustrated Story

-- Click on the Cartoons to See A Larger Version --

Slide 1. Site owners need to improve website performance. Websites can become a money pit.
Slide 2. The problem with many websites is that they've been designed by one of two personality types.
Slide 3. Two categories of website designer. The creative type that focuses on visual elegance at the expense of search optimization and usability. The technical type that focuses on technical sophistication over usability and visual elegance.
Slide 4. A good website designer provides a balance of graphical appeal, site usability, and technical excellence.
Slide 5. A good website designer also provides business analysis to ensure the site is usable and generates income.
Slide 6. Ayo (that's me) looks at your website from three angles. Search traffic. Aesthetics and usability. Competitiveness.
Slide 7. I also use a number of online tools like Google Analytics, Google Website Optimizer, ClickTale analytics, and Visitor persona analysis to analyze your website and improve it.
Slide 8. These website design techniques and skills combine to provide you with a well rounded website that gets traffic and sales.
Slide 9. The result is that the website I design for you will be good to customers, to Google, and to your bank account!
Slide 10. So please give me a call at 425-770-5533!

This story was illustrated with the assistance of Richard Duszczak.

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Testimonial: Richard Duszczak, Owner of Cartoon Studio

Picture of Richard Duszczak, owner of Cartoon Studio.
Richard Duszczak, owner of Cartoon Studio.

1. Why did you feel you needed advice from Ayos Website Design?

As a cartoonist I don’t confess to be a web designer, I feel I am creative but don’t know all the in’s and out’s of creating web pages. All my efforts are trial and error – with more errors! After going through Ayos Website Design’s site and downloading and reading through the extremely helpful PowerPoint presentation ‘Site Analysis: Why Most Websites Don’t Make Money’ (Free download!), the presentation was very informative, I felt I must have a Quick Consult.

2. What were you expecting to receive for your Quick Consult?

I wasn’t sure what to expect from the Quick Consult but I was pretty sure there would be lots to report as my web site is a bit of a mess. I was quite excited and really looked forward to the comments coming back. I expected quite a bit of criticism, as my site is a bit all over the place. It would have been very easy to have pulled my site apart – but Ayo worked on the positives – thank heavens!

3. How did you feel after receiving the website advice?

I was very impressed with the advice Ayo had given in his report, very positive and encouraging – he suggested eight major changes to be made to my site and I agreed with all of them and I’m now implementing these.

4. What results have you seen so far?

Even the small changes I’ve done so far are reaping positive results. I had out of date pages, broken links – so these will be helpful straight away for any surfing potential clients. There’s nothing worse than broken links and how irritating they are. So bringing these to my attention will save prospects clicking away.

5. Would you ask Ayo for advice again?

I’d be more than happy to ask for further advice – and I will be doing so, as I’m extremely happy with the way the advice was given.

I’m very impressed with his understanding of my business and the suggestions made so far – I feel this is just the start and hope to develop my site over the coming months. I have mentioned some of my future goals and have received favourable feedback on these from Ayo. Already he has brainstormed ideas. It seems I’ve found a gold mine of ideas and advice that weren’t obvious to me.

- Richard Duszczak, Owner of Cartoon Studio.

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Testimonial: Russ Crutcher, Owner of Microlab NW

[Click here to see the original letter in PDF form.]

To Whom It May Concern:
Re: Ayo’s Web Design (ayo at ayoswebdesign.com)

In March of 2008 I contacted Mr. Ayo Ijidakinro of Ayo’s Web Design to develop a website for the distribution of information to a relatively limited population of fellow scientist. The information was to be distributed free of charge in order to promote more effective microscopical analysis over a broad range of disciplines. A website I had designed for this purpose three years earlier had grown to about 700 to 1000 hits per month over the three years.

Following our original conceptual meeting Mr. Ijidakinro had designed a site, www.microlabgallery.com, that had a much more professional appearance, an architecture that was much easier to work with, and information that was much more accessible. We first exceeded 1000 hits per month in May and have been growing ever since. We now have traffic from 46 different countries, all 50 states in the US, and a growing number of returning clients. This growth is largely the result of the promotional campaign conducted by Mr. Ijidakinro. He facilitated the listing of our site on various web browsers and recommended activities that we could undertake to increase referrals to our site.

We have been very happy with the rate of growth on this site and to Mr. Ijidakinro’s continued support. He has been personally monitoring the growth of the site and continues to upgrade the site based on the pattern of client activity. We highly recommend Ayo’s Web Design to anyone seeking to develop and attractive, intuitive, and well used site.


Respectfully,

E. R. Crutcher
Owner: Microlab Northwest

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Who Can Benefit Most From the Articles on Ayos Website Design?

Summary: Unfortunately, this website can not target every business with effective web strategy advice. Therefore, I had to restrict the companies I try to help to those that are trying to build an enduring business with: simple, helpful products and services; great management; low debt; consistent profit and with measured, steady progress.

In his Chairman's Letter, Warren Buffett often describes the type of companies he looks to invest in.* Given his track record, and the logic behind his criteria, I wanted his criteria to form the foundation for the type of company I target.
  1. Companies with great management in place. (A great website won't solve management problems; if you have management issues, I can't emphasize enough that those should be your priority.)
  2. Companies in industries with consistent earning power. (A great website won't fix a bad industry; thus, I want to caution readers not to expect the impossible.)
  3. Companies that are looking to build an enduring business. (No get rich quick ideas here. Great websites help people. Yet, helping others is often incompatible with getting rich quick.)
  4. Companies that are looking for realistic, conservative advice. (This website will contain no baseless hype, because hype often hurts others by setting unreasonable expectations and thus leading to inefficient resource allocation.)
  5. Simple businesses that are easy to understand. (Unfortunately, the needs of unusually complex businesses are often hard to meet with general advice. I try to give advice that applies to a broad range of companies , but sometimes a business is so complex that it needs more specialized advice.)
  6. Businesses with low debt and access to cash. (The best time to improve a city's infrastructure is during peacetime not during the stress of war. Likewise, if finances are strained, your website is now a lower priority.)
What if some of the above criteria does not apply to your company? It doesn't mean your company can't benefit from the resources on my website. If you ultimately would like to see your business grow into these six criteria, then you should keep working on your business and keep tabs on this website and find ways that it can help you reach your goals.

I hope your profits grow and your business experiences tremendous success!

* For an example, see Berkshire Hathaway's Chairman Letter 1988 under the subheading "Miscellaneous"

Pictures from January 16 Presentation, Psychology of an Internet Customer

Summary: These are pictures from a presentation given January 16th, 2008 at Bellevue Community College. The class name was "Psychology of an Internet Customer".

To view a much nicer gallery click here.






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"Psychology of an Internet Customer," an Online Instructor-Led Training, is being Launched by Ayos Website Design

Summary: Ayos Website Design is launching an online version of its class, "Psychology of an Internet Customer." The class will be taught by, Ayo Ijidakinro, a website engineer who previously designed website workflows at Microsoft Corporation. Like its classroom counterpart, this online class will teach business owners and marketing executives how an internet customer thinks while on their website.

Redmond, WA (PRWEB) January 8, 2008 -- Ayos Website Design announced today that, as of February 11th, 2008, the class, "Psychology of an Internet Customer," will be available as an online course. Notable, is the instructor's previous experience as a business application designer at Microsoft Corporation.


Previously, this class was only available to business owners and marketing executives in the Seattle metropolitan area. As an online class, companies from around the world will now be able to learn how internet customers think while on their website.


"I am happy to be able to make this announcement today," stated Ayo Ijidakinro, the instructor and founder of Ayos Website Design. "This class was successful in a classroom format, but moving it online enables us to help more companies regardless of their geographic location."


As mentioned, prior to teaching this class, Ayo Ijidakinro designed website workflows as a Program Manager for Microsoft Corporation. He also served as the CTO of Digital Self Corporation. The material for this class is based on a combination of professional experience and research he has compiled.


The class helps companies identify improvements to make to a website to boost sales. "The average website is making costly mistakes," added Ayo. "Unfortunately, I never have to go far to find examples for my class. Many of these mistakes are inexpensive to fix. However, without knowledge of the problems, how will an executive know to fix them?"


For additional information on the news that is the subject of this release contact Ayo Ijidakinro or visit http://www.ayoswebdesign.com/market/schedule.htm.


About Ayos Website Design:


Ayos Website Design was founded by Ayo Ijidakinro. Its goal is to help companies avoid wasting money and time on ineffective websites. The company provides internet marketing training and website reviews to customers in King and Pierce Counties in Washington State.


Contact:


Ayo Ijidakinro, Instructor and Owner
Ayos Website Design
425-770-5533
http://www.ayoswebdesign.com


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