How to create eye popping icons for your website

some web icons from Medialoot

If you are creating a website then there are many different elements to consider from your marketing strategy, to the theme and URL of the site itself, to the navigation you will employ to the kind of colours and style you want to use. Of all these questions, your design is one of the most pressing concerns and is something that will have a very big impact on the success of your site. If your web design is ugly and looks unprofessional, then you will find that you have a high bounce rate as visitors assume you won’t be able to help or that the information/products you provide will be of a low quality.

At the same time your design will also tie in with other elements of what you’re trying to create – including for instance your navigation. Your site needs to look good and look clear if you want people to know intuitively where they should click to find their way around your site and that calls for a great design.

Your design too is also broken down into elements, and some features of your look can have a bigger impact on multiple facets of your site than others. How you handle links for instance is of the utmost importance for both navigation and looks, and is something that can set your site apart from the competition and make it look highly professional.

Why icons instead of links?

Icons can be a great alternative to using links on your site. These are basically small logos that denote the purpose of a link rather than having to use text, which allows you to create a larger space to click that’s perfect for all the modern touch screen devices. At the same time, the large graphics make those links stand out more compared with text links, while at the same time it shows more thought and consideration has gone into your design.

Tips for making the best icons

If you want to create the very best looking icons that will really make your site look professional and impressive, then you should make sure that you use a consistent design theme throughout all of them so that it’s clear they all belong to the same page. You should also aim to make them as high definition and as attractive as possible, while at the same time avoiding making the file sizes too large – if these are going to be appearing throughout your site and are required for navigation then you don’t want them to take ages to load up.

You also need to think about how you are going to use glyphs to denote what each button does. Make it too obvious by simply writing the purpose of your link and you’ll lose the professional and stylized effect, but make them too obscure and people won’t know what they’re clicking. A great way to get inspiration is to simply type ‘icons’ into Google images and see what comes up. Do some market research and ask your friends and visitors which styles and looks they like the most.

Finally you need to ensure your icons look modern which means using many of the design tropes and features you will notice on other sites. Things like curved corners and minimal detail can make a big difference and make your icons look much more modern and attractive as a result.

Bob Sheldon is the owner of a famous web designing company and has written many blogs on how to make your website appealing to visitors for commercial gains. Visit for more information.

Image Credit:
12 high quality icons set by Medialoot