What is Web Strategy and Why is it Important? 10 Questions to Help Explain
Short Extract : of each category of customer in a satisfactory way? Many website owners think primarily about their own needs, for instance getting a sale, and thus the website reflects this. Just as we hate salesman that are only out for their commission, people hate websites that only sell and otherwise aren't helpful at sincerely answering questions or concerns the potential buyer might have. What are the top 10 questions customers ask when they reach your website? How do you answer each of those top 10 questions? Websites that fail to answer the most important customer questions won't get sales because it is guaranteed you have a competitor on the internet that does answer his questions. Since this is the case, why would ...
Read What is Web Strategy and Why is it Important? 10 Questions to Help Explain to have some information about industry conversion rate.Discouraged? A Successful Website Requires Realistic Goals
Short Extract : effort for years not months.Don't try to fool yourself into thinking that you're going to increase your monthly revenues an order of magnitude through a brief three month burst of activity. Though some websites manage to buck the trend, on average websites seem to take 2-3 years of consistent effort to gain traction. To read a real life example, click here.How long are you currently planning on waiting for your efforts to yield significant results? Realistic goals should reflect deep planning and not shallow thinking. Many website owners obsess over only two numbers, traffic and revenues. This obsession is shallow because it fails to look at the root sources of traffic and revenue.There are myriads of factors that go into a successful ...
Read Discouraged? A Successful Website Requires Realistic Goals to have some information about industry conversion rate.
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Further Readings
To increase website traffic and sales, answer customer questions
To increase sales, don’t be yet another site with a list of products!
Did you know that the Federal Government provides an excellent website design manual for free?
Your site’s bounce rate, why important?
Great Product Selection Trumps Elegant Website Design. Re-emphasized lessons from The Popcorn Factory
Grade Your Website – Find Areas for Improvement
Useful Links & Friends
- Jakob Nielsen
- Big changes with Google SEO to learn
