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Unreasonable Expectations, a Leading Cause of Discouragement for Web Entrepreneurs Web Strategy Firm Reveals

Short Extract : but many owners abandon their websites because of discouragement. Why is it that so many websites fail? Ayo, the founder of Ayos Website Design, provides one very important observation. "The majority of website owners have unrealistic expectations for how quickly their websites will take off. This leads to discouragement and a lack of joy." He adds, "The media provides us with a constant barrage of overnight success stories. When website owners don't see similar successes with their website, they assume their problems are chronic and this discouragement causes them to quit." It takes 18-24 months to have a successful website The thought, 'that unrealistic expectations can lead to discouragement,' is not new. However, ...