How Can I Use Video to Increase Website Sales?
Short Extract : the internet. Fear of fraud is a major reason that customers don't buy from websites they don't already know. How can we use video to calm the customer's nerves? We all know that most con men like to hide who they are. Criminals don't like to give away their real name and they don't like to show their faces. When we see a person or company exhibit similar behavior, red flags go up. So, to build trust, you need to do the opposite on your website. With video the customer can see your face, he can hear your ...
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